In March, Purple Surgical launched our laparoscopic and surgical stapling product portfolios at the General Surgery Congress in Peru, alongside our Peruvian distributor.

The General Surgery Congress is a significant international meeting for surgeons across Peru and other Latin American countries. It was the perfect opportunity to launch the Purple Surgical single-use surgical instruments and devices in the Peruvian market.

Our International Business Managers collaborated with the local Area Managers to showcase the products to surgeons and healthcare professionals at the congress.

The launch achieved a high level of brand awareness for us in the Peruvian market. The possibility of another choice of supplier for high quality laparoscopic instruments and devices at a cost-effective, competitive price has generated a great deal of interest and requests for product evaluation trials.

Feedback from the attending surgeons was very positive –

“We were waiting for another option to compete with the current brands in the market”

“It was great to see Purple Surgical at the congress and have the opportunity to see, touch and fire their products, as well as hear more about how the products are manufactured”.

 

If you are a distributor in the Latin American region and would like to know more about the Purple Surgical product range and how we could work together, please Contact Us and we will be glad to discuss the opportunities further with you